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Business Administration

Dessie Campus

UNITY UNIVERSITY

College of Business, Economics and Social Sciences

Dep. of Management and Marketing Management

 

Bachelor of Arts Degree in Business Administration

 

  1. PROGRAM PROFILE

     The program prepares students to become professional managers capable of executing Human Resource Management, Information System Management, Marketing Management, Operation Management, Material Management and Financial Management and other managerial functional areas. The program will:

  • Equip students with a realistic overview of major principles and technique of human resource management systems
  • Develop the students’ ability and skills to identify their information needs source, and how to utilize the information obtained efficiently
  • Introduce students with the development and operation of markets-local, national and international-for resources, goods and services 
  • Provide students of management with a sound understanding of the concept’s techniques, and applications of production and operations management.
  • Equip students with, entrepreneurship, entrepreneurship and ethical concepts,
  • Equip students with the methods and technique of acquiring, utilizing, and issuing of material resources.

 

  1. OBJECTIVES OF THE PROGRAM
    1.  General Objectives

      The Bachelor of Business Administration Degree program prepares students to excel in an increasingly local and global business environment and area of rapidly changing information technology by equipping them with relevant knowledge and skills that help them lead and manage organizations of the 21-century. The programs are designed to stimulate innovation, develop managerial and analytical skills, build problem- solving abilities, and promote communication proficiency. Students are also exposed to courses with a multidisciplinary foundation to understand the complexities of organizational management in the context of external factors such as the economy, technology, competition and globalization.

 

    1.  Specific Objectives

The specific of the Business Administration program is to produce graduates who are expected to eventually hold managerial positions within the different functional areas of management in different organizations, and to conduct significant and selective scholarly researches in management areas and integrate the research outputs into the educational process.

Graduate are expected to work in middle and top echelons of an organization as:

  • Managers who are capable of planning, organizing, directing and controlling activities of private, public, non-government and government organizations at different management functions.
  • Executives, who can completely manage finance operations, human resources, materials and information resources of any form of undertaking.
  • Executives who can competently develop market strategies and manage the marketing functions such as sales, promotions and advertising, market research and analysis.
  • can competently develop human resource strategies and manage the human resource functions such as recruitment and selection, training development, career planning, performance evaluation and management, promotions, compensation and benefit management.
  • Executives the knowledge and skills to develop procurement and logistic strategies, plan and manage the procurement and logistic functions of the organization.
  • Leaders who are responsive and effective in working with and through others   as well as capable of making and implementing business decisions.
  • Mangers that are capable of searching and developing opportunities as well as tacking problems.
  • Executives who are able to face the challenge of today’s and tomorrow’s highly complex and competitive environment.

 

  1. GRADUATE PROFILE

Graduate of the Bachelor of Business Administration programs are expected to:

  • Set purposes, strategies, objectives, policies and procedures for the organization, be it commercial, public or NGO.
  • Plan, organize, direct and control the human, financial, material and information   resources of a given organization.
  • Manage the activities of different undertakings that are related to the marketing, human resources, materials, production, logistics, information system, finance and others.
  • Make decisions to solve problems and manage conflicts.
  • Analyze the organization as a total system and align it with its environment.
  • Carry out research and consultancy activities in the functional areas of business.
  • Be able to join graduate programs in related fields competitively to further their professional goals.

 

  1. ADMISSION REQUIREMENT 

After a successful completion of preparatory program:

  • As per the regulation of Ministry of Education,
  • As per the senate legislation of the university

 

  1. DURATION OF THE STUDY

The duration of the study for BA degree in Business Administration is three Years.

 

  1. GRADUATION REQUIREMENT 
  • A minimum credit hour of 111
  • A minimum cumulative Grade point Average of 2.00
  • A minimum cumulative Grade point Average of 2.00 in core courses.
  • No F, NG, I, in any course and
  • Compliance with the regulation of the University

 

  1. DEGREE NOMENCLATURE

The degree to be awarded shall have the following nomenclature both in English and Amharic:

  • “Bachelor of Arts Degree in Business Administration”
  • “የባችለር ኦፍ አርትስ ዲግሪ በቢዝነስ አድሚኒስትሬሽን”

 

 

 

  1. SUMMARY OF COURSES

 

  1. COURSE DESCRIPTIONS

 

Mgmt 212. Introduction to Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisite - None

Course Description

This course focuses on the basic concepts and principles of management, the functions of planning, organizing, staffing, directing and controlling, and their relationship to key issues in management practices, such as leadership and motivation. Decision making and effective communication are also discussed. 

 

Mgmt 342. Business Communication, Cr.hrs. 3, Cont. hrs. 3

Pre-requisite - Enla 201

Course Description

Regarding to its establishment any organization requires effective communication to achieve their initial objective. As a result effective communication is a “life blood” of every organization and a key to success in a business career. The course describes communication environment, barriers of communication, guidelines for effective communication, verbal and nonverbal communication, face to face and telephone communication, meeting and meeting management, interview, written correspondences.

Mgmt332. Business Research, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212,221

Course Description

This course is a survey course intended to develop the student’s ability in scientific analysis and to provide opportunity for application of concepts and tools in the study of economic and social problems. It also gives students a preliminary knowledge with the art of using different research method, techniques in solving research problems. Specifically, it covers scientific inquiry; experimentation; survey; fact finding, design of questionnaire and interpretation of data; and formulation of management research project by students.

 

Mgmt 231. Organizational Behavior, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212

Course Description

The course organizational behavior is a field of study that investigates the impact those individuals, groups and organization structure has on behavior within organizations; and the application of this knowledge to improve productivity and job satisfaction in an organization.

Organizational behavior uses systematic study to improve behavior so as to increase productivity and employee satisfaction. This course deals with theories of organizations, environment and organizational goal setting, Organizational Behavior, individual attitude and perceptions, individual and group attributes in organizational behaviors, group dynamics, group and team formation, power and politics, conflict, and conflict management.

 

Mgmt 341. Organizations Research, Cr.hrs. 3,

Pre-requisites - Mgmt 221 (Compulsory)

Course Description 

Organizations Research (OR) as one of the quantitative aid to decision making offers the decision-maker a method of evaluating every possible alternative (act or course of action) by using various techniques to know the potential outcomes. It includes Models and modeling, linear programming, transportation models, assignment models, decision models, project management techniques, and queening models.

 

Mgmt 341. Operations Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 331

Course Description 

Operations Management the heart of all management disciplines which bring competitive advantage and market focus for all business organization. Thus, the course covers Meaning of operations and production management, operations management as competitive weapon, product and service design, quality and quality control, capacity planning, location decision, layout decision, aggregate planning, scheduling, work design, and time-based operations.

 

Mgmt 341. Managerial Economics, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212

Course Description 

This course is devised in the way that both economic theories and mathematical tools which are critical in making decisions to resolve managerial problems irrespective of the fact that they are of either profit oriented, non-profit oriented, private, public, large, or small organizations and /or institutions. The course, having the set of mathematical techniques and economic theories and principles, will give students a deeply grounded insight on such matters as to what combination of those theories and technique should they employ in what situations in making attempts to address managerial problems. This course deals with features of market structure and decision making, business and economic forecasting, econometric model of input output analysis, optimization theory, basic estimation techniques, and pricing of goods and services, which helps to promote the development of analytical and critical thinking skills of students.

 

Mgmt 341. Strategic Management, Cr.hrs. 3,

Pre-requisites - Mgmt 331, 332, 411, Mrkt 323, Acct 341

Course Description 

This course is devoted to identify and describing the various strategies a company can pursue to achieve superior performance. Many of these strategies are generic – that is, they apply to all organizations, large or small, manufacturing or service, and profit seeking or not for profit. The central aim of this course is to give a thought understanding of the analytical techniques and skills necessary to identify and exploit strategies successfully. Specially, the course covers; the meaning & role of strategic management, nature of strategic management, strategy formulation & implementation, environmental scanning, understanding of corporate, competitive functional and operating level strategies, strategy implementation, evaluation and control and also social and ethical responsibilities of corporate management.

 

Mgmt 412. Entrepreneurship, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 311, 332, Acct 341

Course Description

This interdisciplinary course is designed to introduce students to the concept of sustainable  entrepreneurship, a manageable process that can be applied across careers and work settings. It focuses on building entrepreneurial attitudes and behaviors that will lead to creative solution within community and organizational environments. Course topics include the history of entrepreneurship, the role of entrepreneurs in the 21st century global economy, and the identification of entrepreneurial opportunities. The elements of creative problems solving, the development of a business concept/model, the examination of feasibility studies and social /moral/ethical implication of entrepreneurship will be incorporated. Issues related to starting and financing a new venture are included.

 

Mgmt 311. Management Information System, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212, Mrkt 212, Comp 105

Course Description

This course deals with the nature of information as an organizational resources; its significance in decision making and management; information requirements at different levels and functional areas of management; identification and source of information required; management of information system; development of information system; application of information and knowledge management.

 

Mgmt 421. System Analysis and Design, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 311 (Advisory)

Course Description

This course provides an overview of various systems concepts, characteristics and elements in an organization and describes the various phases involved in developing a new system and the role of the system analyst. The course focuses on various steps and tools used for gathering information that will be required for preliminary investigation, the methods to analyze the cost and benefit of a project. This course deals with systems approach to problem solving mainly management information system; techniques and tools of system analysis; design of new system evaluation and control system performance (particularly MIS) and determination of information requirements; system implementation; cost benefit analysis of alternative information system solution; a project work for students.

 

Mgmt 232. Human Resource Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212, psyc 201

Course Description

Human Resource Management belongs to all organizations. Its focal point is people; people are the life blood of organizations. It emphasizes on; human resource planning and development, recruitment, selection of personnel, induction, placement, training and development; techniques of performance appraisal; wage and salary administration and/ or the human factor in work design7 compensation plans& incentive schemes; morale and motivation; discipline; maintenance and safety; industrial relations; collective bargaining; grievances and grievance handling. It also focuses on newly emerging issues of Human resource like diversity and its management, empowerment, HIV AIDS and the workplace.

 

Mgmt 222. Mathematics for Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212

Course Description

This course designed to expose management students to the basic concepts and area of managerial application of mathematics. Topics include; linear equations and their applications, matrix algebra and its applications, markov chain analysis and input output analysis, linear programming, mathematics of finance, elements and application of calculus. 

 

Mgmt 222. Managerial Statistics, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Stat 192, Mgmt 212

Course Description

This course designed to introduce students to the application of statistics in managerial decision-making. In addition, this course introduces the application of inferential statistics as applied to managerial decision making, sampling theories and sampling distribution, statistical estimation, hypothesis testing, analysis of variance, chi-square distribution, statistical forecasting (time series& regression analysis), and index numbers.

 

Mgmt 331. Materials Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 221, 222

Course Description

The course deals with introduction to materials theory; objectives of materials management; purchasing principles including such elements as description of quality; determination and control of quantity; make or buy decision; selection of suppliers; organization of purchasing activities; transportation of purchases; materials handling, inventory control models(EOQ & EPQ); materials demand forecasting, materials Requirement planning (MRP); just in time system (JIT); stores management and ware housing. 

 

Mgmt 431. Business Ethics and Leadership, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 332, 411, Mrkt 212, 323 

Course Description

This course introduces the fundamental of business ethics and social responsibility. It also deals with Ethical decision; Managerial ethics; unethical behavior; Organizational ethics; Ethical Marketing; Democracy; deciding the “common Good”; and Responsibility: towards self and others.

 

Mgmt 321. Risk Management and Insurance, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 212 

Course Description

This course is intended to assist the students in identifying and analyzing risk and in managing it through insurance and alternative tools. Techniques such as loss control, risk retention and risk transfer are covered. Still, insurance is often an extremely valuable part of the overall risk management plans of individual and firms. The course contains both theoretical and practical activities that the trainee should pass through to acquire the basic skills, knowledge and attitudes in accomplishing the organizational activities related to its coverage.

     The subject covers nature, classification, identification and measurement of risk and contract of insurance. It will discuss other related discipline such as statistics economics, and law.

Mgmt 422. Seminar in Organization and Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Mgmt 231, 232, 332, 432  

Course Description

Students are expected to select an organization and evaluate the selected strategic issues based on predetermined guidelines.

     Students are expected to formally present and defend their finding to the panel of examiners.

Acct 201. Priciple of Accounting I, Cr.hrs. 3, Cont. hrs. 4

Pre-requisites - None  

Course Description

This course deals with the evolution of accounting; important of accounting for users; relevance of the Generally Accepted Accounting Principles (GAAP); the accounting cycle for service and merchandising enterprise; the accounting for deferrals and accruals; principles for accounting system design, and the accounting for cash and receivable.

 

 

Acct 202. Principle of Accounting II, Cr.hrs. 3, Cont. hrs. 4

Pre-requisites - Acct 201

Course Description

This course deals with accounting for assets; which includes inventories, plant assets, natural resources, intangible assets, accounting for current liabilities including accounts payables, notes, payroll in the Ethiopian context, warranty, and others; accounting for partnership and corporate type of business organizations.

 

Acct 211. Cost and Management Accounting I, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Acct 202

Course Description

The topics covered in this course include role of cost accounting; cost terminologies and classifications; Approaches to cost accumulation and allocation, job order costing, process costing, operation costing and CVP

 

Acct 231. Financial Accounting I, Cr.hrs. 3, Cont. hrs. 4

Pre-requisites - Acct 202  

Course Description

This course is an intermediate level accounting course that pre-supposes the students’ knowledge of accounting fundamentals. In this course an in-depth coverage is made with regard to the conceptual framework of accounting; development of accounting principles and concepts; GAAP (US & UK); recognition and measurement of income and expenses; financial reporting. It also covers detailed study of accounting for cash, receivables, short-term investments, inventories, prior period adjustment, and familiarization with some of the international accounting standards set by ISAC and IFAC. 

 

Acct 242. Financial Accounting II, Cr.hrs. 3, Cont. hrs. 4

Pre-requisites - Acct 231  

Course Description

Financial Accounting II is the continuation of Financial Accounting I. it is one of the core accounting courses offered by the accounting and finance department of the University College. Like the first part, it basically deals with the theory and application of financial accounting for business organizations.

 

Acct 311. Project Management, Cr.hrs. 3, Cont. hrs. 3

Pre-requisites - Acct 202

Course Description 

Project analysis and Management involves systematically incorporating the interests of customers, creating a disciplined way of prioritizing efforts and resolving tradeoffs, working concurrently on all aspects of the project in multifunctional teams and downstream activities. To this end, the course is designed to teach students the fundamentals of project formulations, appraisal, executive, planning and analysis of projects, the project cycle, market and demand analysis, raw material and supply study, location, site, and environmental assessment, production plan and plant capacity, technology and engineering study, financial & economic analysis, appraisal criterial, project financing, documentation, implementation monitoring and evaluation.

 

 

 

 

 

Acc 341. Financial Management, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - Acct 231

Course Description

This course focuses on the acquisition of Financial and their effective utilization in running a business enterprise for profit. Topics include: Financial analysis and forecasting capital structure decision cost of capital structure decision cost of capital, leasing, and an overview of international financial management. Case studies and assignment are emphasized.

Mrkt 212. Principles of Marketing, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

The course covers an overview of marketing, the marketing environment, types of markets, product decision, product development, branding and packaging, pricing decisions, factors influencing pricing, techniques, distribution  decision: channel and physical distribution decision, promotion decision; types of promotional messages and media.

      Mrkt 323. International Marketing, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - Mrkt 212

Course Description

In the era of globalization, international marketing is given much emphasis and plays crucial role in the development of a nation. It includes basic concepts of international marketing and its environment; relationship between international marketing and international trade; theory of comparative advantage; world trade situation and international marketing, analysis of marketing across national trade blocks applications of marketing principles to international marketing, analysis of marketing across national boundaries, different levels of international marketing involvement; marketing-mix element decision in international marketing process of practical international marketing; opportunities and challenges of international marketing for developing countries like Ethiopia.

Stat 192. Introduction to Statistics, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

It is a course in basic statistics with statistical methods, and statistical inference which have become useful tools in every field of knowledge. The former generally describes the group characteristics of the particular data, and the latter describes the judgments based on statistical analysis. Besides, it includes introduction; data collection and presentation; measures of central tendency and dispersion; probability and probability distribution.

 

Phil 103. Civics and Ethical Education, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

This course explores what it means to be an informed, participation citizen in a democratic society. Students will learn about the elements of democracy and the meaning of democratic citizenship in local, national, and global contexts. In addition, students will learn about social change, examine decision- marking processes in Ethiopia their own and others’ beliefs and perspectives on civics questions, and learn how to think and act critically and creatively about public issues.

 

 

 

LawD 201. Business Law, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

The primary focus of this course is to introduce students with the concept, principles, and legal framework governing business transactions, negotiations, undertakings, and contracts. The course will pay a closer look at the labor law and the commercial code of Ethiopia. It is aimed at exposing students to the law of contract (such as the contract of sale insurance, and Agency) commercial instruments and commercial undertakings,

Psyg 201. General Psychology, Cr.hrs. 3, Cont. hrs. 3

Per-requisites: None

Course Description

This course is therefore, geared towards helping students conceptualize the psychological foundations of human behavior in all occupations. It is also the application of the principles and concepts in overcoming various kinds of human and environmental barriers for effective relationship.

     Topics to be covered include motivation, emotion, knowledge retention, group dynamics and worker efficiency, sensation and perception, personality, and development of attitudes.

Econ 221. Macroeconomics Theory, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

Topics to be covered in the course include: basic concepts and methods of macroeconomic analysis, macroeconomics theory, money, and banking and the financial system, inflation and unemployment, business cycles, stability policy, international trade theory and international finance, and macroeconomic dynamics.

 

Phil 101. Introduction to Philosophy (logic), Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

This course attempts to introduce the fundamental concepts of logic and methods of logical reasoning. Lectures, classroom discussions exercises and homework will be used to deliver the course.

 

Econ 211. Microeconomics, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

This course begins with a quick revision of the principle of demand, supply, and market equilibrium. At the early stage of the course the theory of consumer demand will be discussed, particularly focusing on consumer behavior. The supply side of the market starts with a review of the theories of production and costs, including dynamic change in costs (the learning curve). This topic covers, in a fairly detailed manner, short-run and long-run theories of production and cost in perfectly competitive markets, and in pure monopoly. Finally, determination of prices through the interplay of the demand side and the supply side of the market, and the efficiency of the price system in the allocation of resources will be studied by considering the cases of perfectly competitive and pure monopoly market structures.

Enla 201. Sophomore English, Cr.hrs. 3, Cont. hrs. 4

Per-requisites - None

Course Description

This course is mainly designed to develop the writing and comprehension skill of learners. The course deals with writing skills: producing grammatically correct and meaningful sentences; combining sentences; subordination and co-ordination; topic sentence; details in paragraphs; concluding sentences; principles of writing; unity, coherence, emphasis , interest, patterns of effect, illustration, definition, identification, analysis comparison and contrast, classification combination method; topic selection topic selection; outlining drafting; revising essays; mechanics of writing punctuation, capitalization, words frequently misspelled and confuse; indentation essays of deferent discourse.

Comp 105 Introduction to Computer Technology, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

This course introduce fundamentals of hard and software of computer systems and including how data are represented in the computer, the theoretical and practical session are given in parallel.

Enla 100 Communication Skills, Cr.hrs. 3, Cont. hrs. 3

Per-requisites - None

Course Description

This is a course that tries to help learners improve their receptive and productive skills. In other words, through the various exercise or activates in this course, learners get the chance to peak, listen, read and write in English. Part and price of these skills are basic grammar and vocabulary practices. Aside from this, the course helps learners develop a variety of learning strategies such as note- taking and presentation skills which they can apply in other academic

 


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